Fear Sells, and We’re All Buying: How Marketers Channel Dark Forces to Rake in Billions | Alternet

Posted: March 19, 2015 in Economy, Media

From snake oil salesmen to digital marketers, advertisers have long preyed on our insecurities to sell us products that don’t so much solve our problems as they do allay our darkest fears.

via Fear Sells, and We’re All Buying: How Marketers Channel Dark Forces to Rake in Billions | Alternet.

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